Privacy Protection

1. DATA PROTECTION OVERVIEW

GENERAL

The following text provides a simple overview

of how your personal data is handled when you visit our website. Personal

information refers to any data that could be used to identify you directly.

Detailed information about data protection can be found in the privacy policy

principles below.

DATA COLLECTION ON OUR WEBSITE

Who is responsible for data collection on

these websites?

The data collected on this website is processed by the operator of the website.

You can find the contact details of the operator in the legal notice, which is

mandatory on the website.

HOW DO WE OBTAIN DATA?

Some of the data is obtained when you provide it to us. This might include data

you submit through the third-party registration tool Eveeno.

Other data is automatically collected by our IT systems when you visit our

website. This data is primarily technical data, such as the type of browser and

operating system you use, or information about the time when you access the

website. This data is collected automatically as soon as you enter our website.

HOW DO WE USE YOUR DATA?

Some data is collected to ensure the proper functioning of the website. Other

data can be used to analyze the behavior of website visitors.

WHAT RIGHTS DO YOU HAVE REGARDING YOUR

DATA?

You always have the right to request free information about the stored data

concerning your person, the origin of this data, recipients, and the purpose

for which it is collected. You also have the right to request correction,

blocking, or deletion of this data. If you have further questions about privacy

and data protection, you can contact us anytime at the address provided in the

legal notice, which is mandatory on our website. You also have the right to

file a complaint with the relevant regulatory authorities.

ANALYTICAL TOOLS AND THIRD-PARTY TOOLS

During your visit to our website, statistical analyses of your browsing habits

on our website may be carried out. This is mainly done through the use of

cookies and data analysis. The analysis of browsing habits on the website is

usually anonymous, meaning that this data will not be used to identify you. You

can object to or prevent this analysis by not using certain tools. Detailed

information can be found in the text of the privacy policy principles below.

You can object to this analysis. Below, we

will inform you about the options available to you in this regard.

2. GENERAL INFORMATION AND MANDATORY

DISCLOSURES

DATA PROTECTION

The operators of this website take the

protection of your personal data very seriously. We consider your personal data

to be confidential and process it in accordance with legal regulations on data

protection and these data protection principles.

If you use this website, various personal data

will be collected about you. Personal information refers to any data that could

be used to identify your person. These data protection principles explain what

information we collect and for what purposes we use it. They also explain why

and for what purpose this happens.

Please note that data transmitted via the

internet (e.g., through email communication) may be subject to security

breaches. Complete protection of data from access by third parties is not

possible.

INFORMATION ABOUT THE RESPONSIBLE PARTY FOR

THIS WEBSITE

The party responsible for data processing on

this website is:

Radalytica a.s.

Address: Technologická 945/10, Holice, 77900 Olomouc, Czech Republic

Email: info@radalytica.com

The responsible party is a natural or legal

person who, alone or jointly with others, decides on the purposes and means of

processing personal data (such as names, email addresses, etc.).

WITHDRAWAL OF YOUR CONSENT TO DATA

PROCESSING

Many data processing operations are only

possible with your explicit consent. You can revoke your consent at any time

with future effect. Revoking your consent is sufficient by sending an informal

email message. However, data processed before your request may still be legally

processed.

RIGHT TO DATA PORTABILITY

You have the right to the data that we process

based on your consent or for the fulfillment of a contract, delivered to you or

to a third party in a standard, machine-readable format. If you request direct

transmission of the data to another responsible entity, it will only be

possible to the extent that it is technically feasible.

SSL OR TLS ENCRYPTION

For security reasons and to protect the

transmission of confidential information, this website uses SSL or TLS

encryption. You can recognize an encrypted connection in your browser’s address

line when it changes from “http://” to “https://” and a padlock icon appears in

your browser’s address bar.

If SSL or TLS encryption is activated, the data you transmit to us cannot be

read by third parties.

INFORMATION, BLOCKING, DELETION

In accordance with applicable laws, you have

the right to request information at any time about the use of any of your

personal data stored, as well as their origin, recipients, and the purpose for

which they were processed. You also have the right to have these data

corrected, blocked, or deleted. For further information on how personal data is

handled, you can contact us anytime at the address provided in our privacy

policy document.

3. DATA COLLECTION ON OUR WEBSITE

COOKIES

Some of our web pages use cookies. Cookies do

not harm your computer and do not contain any viruses. Cookies help make our

website more user-friendly, efficient, and secure. Cookies are small text files

that are stored on your computer by your browser.

Most of the cookies we use are called “session

cookies.” They are automatically deleted after you close your browser. Other

cookies remain in your device’s memory until you delete them. These cookies

allow us to recognize your browser the next time you visit our website.

You can configure your browser to inform you

about the use of cookies so that you can decide on a case-by-case basis whether

to accept or reject a cookie. Alternatively, your browser can be configured to

automatically accept cookies under certain conditions, to always reject

cookies, or to automatically delete cookies when closing your browser.

Disabling cookies may limit the functionality of this website.

Cookies that are necessary for the electronic

communication process or for certain functions you want to use (e.g., shopping

cart) are stored based on Article 6(1)(f) of the General Data Protection

Regulation (GDPR). The website operator has a legitimate interest in storing

cookies to ensure the technically error-free and optimized provision of

services. If other types of cookies (such as cookies for analyzing your

browsing behavior) are also used, they will be addressed separately in this

privacy policy document.

SERVER LOG FILES

The website provider automatically collects

and stores information in “server log files,” which your browser automatically

transmits to us. These are:

Browser type and browser version

Operating system used

Referrer URL

Hostname of the accessing computer

Time of the server request

IP address

This data will not be combined with data from

other sources.

The basis for data processing is Article 6(1)(b) of the GDPR, which allows for

the processing of data to fulfill a contract or for pre-contractual measures.

REGISTRATION FORM (EVEENO SERVICE)

We do not operate our own contact or

registration form on this website. Instead, we use the third-party service Eveeno

to manage registrations and related data.

When you register for an event or submit data

via Eveeno, your personal data (such as name, email address, phone, company,

and any other information you provide) is processed directly by Eveeno in

accordance with their privacy policy.

Radalytica a.s. does not store or process

these data on its own systems. For details about how your personal data is

collected, processed, and protected by Eveeno, please refer to their privacy

policy available here: Eveeno

Privacy Policy

When you agree to receive news and updates

from Radalytica, we will continue to store your contact information using the

MailerLite service. MailerLite is a third-party email marketing service

provider that helps us manage and send email communications. By subscribing to

our news updates, you acknowledge and agree that your email address and any

other personal information you provide will be transferred to MailerLite for

processing in accordance with their Privacy Policy and Terms of Service.

We ensure that MailerLite complies with

relevant data protection regulations and implements appropriate security

measures to protect your personal information. You can review MailerLite’s

Privacy Policy here: MailerLite Privacy Policy. https://www.mailerlite.com/legal/privacy-policy

4. ANALYTICS TOOLS AND ADVERTISING

GOOGLE ANALYTICS

This website uses Google Analytics, a web

analytics service provided by Google Inc., 1600 Amphitheater Parkway, Mountain

View, CA 94043, USA. Google Analytics uses “cookies,” which are short text

files stored on your computer to analyze website usage. The information

generated by the cookies about your use of this website is usually transmitted

to and stored on a Google server in the United States.

Google Analytics cookies are stored based on

Article 6(1)(f) of the General Data Protection Regulation (GDPR). The website

operator has a legitimate interest in analyzing user behavior to optimize both

the website and advertising.

MAILERLITE

When you agree to receive news and updates

from Radalytica, we will store your contact information using the MailerLite

service. MailerLite is a third-party email marketing service provider that

helps us manage and send email communications. By subscribing to our news

updates, you acknowledge and agree that your email address and any other

personal information you provide will be transferred to MailerLite for

processing in accordance with their Privacy Policy and Terms of Service.

We ensure that MailerLite complies with relevant

data protection regulations and implements appropriate security measures to

protect your personal information. You can review MailerLite’s Privacy Policy

here: MailerLite Privacy Policy.

BROWSER PLUGIN

You can prevent the storage of cookies by

selecting the appropriate settings in your browser. However, please note that

if you do this, you may not be able to use the full functionality of this

website. You can also prevent Google from collecting and processing the data

generated by cookies related to your use of the website (including your IP

address) by downloading and installing the browser plugin available at the

following link: https://tools.google.com/dlpage/gaoptout?hl=en.

OPT-OUT OF DATA COLLECTION

You can prevent data collection via Google

Analytics by clicking the link below. An opt-out cookie will be set to prevent

the future collection of your data when you visit this website: Disable Google

Analytics.

For more information about how data collected

from users via Google Analytics is used, visit Google’s data protection policy

at: https://support.google.com/analytics/answer/6004245?hl=en.

EXTERNAL DATA PROCESSING

We have entered into an external data

processing agreement with Google and strictly adhere to the local data

protection regulations applicable to the use of Google Analytics.

5. PLUGINS AND TOOLS

YOUTUBE

Our website uses YouTube plugins operated by

Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno,

CA 94066, USA. When you visit one of our pages containing a YouTube plugin, a

connection to YouTube’s servers is established. This informs YouTube which of

our pages you have visited.

If you are logged into your YouTube account,

YouTube allows you to associate your browsing behavior directly with your

personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube to make our website more

appealing. This constitutes a legitimate interest pursuant to Article 6(1)(f)

of the GDPR.

For more information on how user data is

handled, refer to YouTube’s privacy policy at: https://policies.google.com/privacy

By using these websites, you consent to the

use of cookies. By continuing to browse their content, you also express your

consent to the use of cookies. For more information, please read our privacy

policy.